Hammer wasn’t the only studio in Britain mining the vein of horror films that made them such attractive imports for American theaters. Before Amicus and Trigon arose in the 1960s, American producer Herman Cohen made a deal with British studio Anglo-Amalgamated to produce a pair of lurid horrors with British accents. Horrors of the Black Museum (1959), starring Michael Gough as a crime reporter who takes too much delight in the most grotesque murders, is the first of them, arriving in theaters after Hammer had brought new life to old horror icons with full, blood-dripping color, lurid Gothic style, bodice-ripping sexuality, and villains who revel in their power.
Back in America, Herman Cohen took a different approach to reviving the old monsters for a new generation, aiming his film at the teenage audience by writing them directly into such low budget, high concept exploitation films as I Was a Teenage Werewolf and I Was a Teenage Frankenstein (both 1957), both of which became big hits for American International Pictures. Fresh off those successes, he headed for England and took a cue from Hammer, mixing continental class with grisly material and delivering production value (widescreen and brutally vivid color) and classy talent on a budget to AIP. Anglo-Amalgamated was not previously a horror studio—the biggest success for the British B-movie studio came from Carry On Sergent (1958), which spawned the lucrative Carry On series—but as the British distributor of AIP pictures it had successfully released its share of American horror films. Horrors of the Black Museum was their first homegrown horror.